Maybe I was too hard on the guy. I really wasn’t trying to be an asshole. I do understand that SEO is a hard and competitive business, and I have great
respect for people who manage to do it both well and ethically.
The other week an “SEO Expert” cornered me at a networking event in Tokyo and suggested that his company could help mine improve our Google rankings and traffic flow. SEO is something I spend a fair amount of time thinking about, so I put down my drink, put my laptop on the bar, and opened it up.
“Our company is www….” he began.
“No. That’s OK. I’ll just Google it.”
His company did not appear on the first three pages of results when searching for “SEO”, “Japanese SEO”, “Tokyo SEO” or similar variations. Our expert insisted that this was an unreasonable test because Read More →